In my previous article, I have tried to look at the origin or evolution of e-commerce from where it started up to where it is now, In this article, I want to look at the different types of e-commerce classifications that you should know as a Digital Marketer. Follow me as we are going to look at that in this article.
#1 Business To Business
This type of e-commerce model allows businesses to transact businesses together. When this happens, it is very possible that the two businesses are online or one of the businesses are online. Take, for example, the relationship between Jumia and DHL. DHL can assist Jumia in delivering products that are sold online to their doorsteps. This can help in increasing sales turnover for the online business.
#2 Business To Consumer
We can also have businesses leveraging on the internet in order to serve their customers. In this kind of business model, individuals might be asked to sign up in order to be able to buy products and services and get more from what the organisation has to offer. A good example is e-commerce websites such as Jumia and Amazon where customers can visit and purchase products and services that they have for sale.
#3 Consumer To Business
This is another type of business model classification when it comes to e-commerce. Here, individuals can offer their services to businesses and get paid in return. Take, for example, we have individuals that register on freelance platforms such as Fiverr and Elance and they are paid for services they are rendering on those platforms. Some Bloggers also have Google Adsense and Admob accounts that allow Google to display ads on their blogs and Apps.
#4 Consumer To Consumer
This is an electronic e-commerce platform where a single organisation is able to create a platform that allows two customers to transact businesses together. In this kind of platform, the customers always exchange old products in return for money. Take, for example, I have an old router that I want to sell. I can always upload it to a Consumer to Consumer platform and get paid for such products or services.
Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained includes staff of Dangote Refinery, FCMB, Zenith Bank, New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training.
I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.
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