Customer Centric Enterprise: How To Identify An Organisation That Puts Customers First
A Customer-Centric Enterprise (CCE) is an organisation that has resolved to do business from the customers’ perspective. In this…
Differences Between Product Centricity and Customer Centricity (+Practical Examples).
At the end of this article, readers should be able to: · Know what customer-centric enterprises are.; · …
Characteristics Of Customer Centric Enterprise: How To Spot A Customer Focused Enterprise.
As an organisation moves from a product-centric enterprise to a customer-centric one, there are some basic things that will begin…
Customer Life Cycle: How To Prevent Customer Hijacking By Competitors (With Examples)
The Concept This is the simplest way of explaining the way by which an organisation whether product or customer-centred…
Customer Lifetime Value For CRM: How To Know The Worth Of Your Customers
Customer Lifetime Value (CLV) can be seen as the expected financial benefit from customer retention investment to build customer…
Customer Value Proposition: Knowing What You Will Gain From Customer Engagement (+Examples)
A Customer Value Proposition (CVP) consists of the sum total of benefits that a vendor promises a customer will…
Lead Management In CRM: How To Generate The Maximum Conversion From Prospects
Definition When we talk about lead which is sometimes referred to as prospects, they are people that are likely to…
Opportunity Management In CRM: How To Manage Customers Who Are Willing
Opportunity Management In CRM: How To Manage Customers Who Are Willing Some Interesting Topics For you Facts About…
Series 7: Latest CAPM Questions And Answers
QUESTION 301 The stakeholder register is an output of: A. Identify Stakeholders. B. Plan Stakeholder Management. C. Control Stakeholder…
Interesting E-commerce Statistics For Digital Marketers
Getting started with e-commerce is a process that requires learning about different aspects that influence setting up and running…