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COURSE REGISTRATION
Business Management
Certified Marketing Growth Expert (CGE)
Certified Marketing Growth Expert (CGE)
Curriculum
3 Sections
9 Lessons
10 Weeks
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Foundations of Growth Strategy
This section talks about Foundations of Growth Strategy
3
1.1
Understanding Growth Mindset
1.2
Identifying Growth Levers
1.3
Competitive Analysis & Market Research
Customer Acquisition and Retention
This section talks about Customer Acquisition and Retention
3
2.1
Funnels and Conversion Optimization
2.2
Digital Marketing Channels (SEO, Paid Ads, Social Media)
2.3
Retention Strategies and Customer Lifetime Value
Data-Driven Growth
This section talks about Data-Driven Growth
3
3.1
Analytics Tools & Metrics
3.2
Experimentation & A/B Testing
3.3
Growth Reporting and Decision-Making
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