10 Tricks When Handling Difficult Customers As a business , you will not do without difficult customers. You will have to manage it. You cannot send people
CRM
Evolution of Customer Relationship Management Practice in Nigeria
Evolution of Customer Relationship Management Practice in Nigeria There are no businesses with customers .Its just that the ways we treat our customers are different . That
Richard Cantillon Contribution To Entrepreneurship Development
In this article, I want to continue my discussion about entrepreneurship development. I will be talking about all that you need to know about the contributions of Richard Cantillon
Contributions of Francis Walter To Entrepreneurial Development
In my previous article, I have talked about the contributions of Richard Cantillon to Entrepreneurial Development. Now I want to look at some of the major contributions of
Creating Customer Loyalty: How To Handle Your Loyal Customers
When an organisation wishes to build a loyal customer base, it must be intentional, consistent and different. They must be ready to add value to their customers.
Customer Journey Stages: Improving The Customer Experience
Today’s customers are in control of their experience. This means businesses must be ready to meet them wherever they happen to be in their journey
Brand Promise In CRM: Revealing The Lifetime Worth Of A Customer
This heading is self-explanatory enough. The brand promise is just what customers should expect from your product. It is what customers expect your product to do for
Discussing People, Process And Technology In CRM
It has been observed that a good Customer-Centric Enterprise must involve people, processes, and technology. This must be centred around the customer. It is on this premise
Customer Scoring and Scoring Methods : How To Identify Wealthy Customers
Customer scoring is one of the means of developing a customer model. It aims at scoring the customers based on certain parameters on a regular basis instead
Managing Customer Life Cycle: Stop Loosing Customers To Competitors
In doing this, the organization employs customer-centric strategies in order to retain and grow its customer base. They also try to put the customers at the heart
Customer’s Perspective of CCEs: Winning Secrets
Customer’s Perspective of CCEs: Winning Secrets For Lead Conversion. When we were discussing brand promise, we said there are some things that your customers expect from
Main Characteristics of Customer-Centric Organisations
One of the unique features of Customer-Centric Enterprise (CCE) is that they address all customer issues fully and resolve them completely. What we are saying here
Differences Between Customer Centricity and Product Centricity
In the business world, a business can focus on any of the three areas available in the business world. These are customers, products or channels. In
Customer Centricity In CRM: How Organisations Build Winning Customers.
Customer Centricity has much to do with the desire of an organisation to put customers first in whatever thing they are doing. In this article, I am going
Internet Influence On CRM: Tricks On How To Get More Customers Online
According to the Longman Dictionary of Contemporary English, the internet is a computer system that allows millions of computer users around the world to exchange information. We want
Customer Centric Strategy: How To Plan For Customers Success (With Examples).
We will also talk about what you need to know about your profitable customers. When we talk about CRM, we are talking of ways by which an organization
Customer Profiling And Modelling: How To Create Mental Image Of Your Ideal Customer.
In the previous chapter, we talk about the brand promise which has much to do with what consumers should expect from your organisation. Before you can
Customer Satisfaction In CRM: How To Make Your Customers Come For More.
Customer satisfaction results from process 0! internal evaluation that actively compares expectations before purchase with a perceived performance during and at the conclusion of the purchase experience.
Customer Loyalty In CRM: Ways Of Turning Your Customers To Brand Advocates.
Definition A customer is said to be loyal if he continues to buy a particular product or service after the first purchase. It can also be
CRM Implementation: How To Build A Customer Centred Enterprise Successfully.
Before CRM can be implemented in any organisation, there are some basic things that must be put in place so that the whole process will not fail.