Category: CRM

    At the end of this article, readers should be able to: ·   Know what customer-centric enterprises are.; ·   The characteristics of CCEs.; ·  …

As an organisation moves from a product-centric enterprise to a customer-centric one, there are some basic things that will begin to change about the organisation,…

  The Concept This is the simplest way of explaining the way by which an organisation whether product or customer-centred interacts with its customers and…

  Customer Lifetime Value (CLV) can be seen as the expected financial benefit from customer retention investment to build customer loyalty, Simply, it is the…

  A Customer Value Proposition (CVP) consists of the sum total of benefits that a vendor promises a customer will receive in return for the…

Definition When we talk about lead which is sometimes referred to as prospects, they are people that are likely to be interested in your products…

Opportunity Management In CRM: How To Manage Customers Who Are Willing     Some Interesting Topics For you Facts About Customer Life Cycle Facts about…

  The internet has changed people’s lives in numerous ways. From the way we look for information to the way we buy things. Nothing can…

  In my previous article, I have talked about some of the basics that you need to know about the IT Infrastructure Library. In this…

  In my previous article, I wrote about customer relationship management. In this article, I want to talk about some of the unknown facts about…

Components Of Customer Relationship Management: What Sets CCEs Apart     In my previous article , I have looked at all that you need to…

  In my previous article, I looked at some of the differences between ITIL Version 3 and ITIL 4. I. In this article, I want…

    Influencer marketing, or influence marketing, is a part of online marketing focused on using the influence of particular individuals for the purpose of…

  Develop Project Charter belongs to the Initiating Process Group.   This has to do with the process of developing a document that formally authorizes…

  CRM (Customer Relationship Management) is a term that has been around for decades, but it’s still a mystery to many businesses.     Even…

CX value realization is a critical aspect of customer experience management (CXM). It is about ensuring that the value of a product or service is…

Enterprise Patch Management: How To Go About It   Patch management is related to vulnerability management. Vulnerabilities frequently appear in critical client, server, and networking…

    Hacking started in the 1960s with phone freaking, or phreaking, which refers to using various audio frequencies to manipulate phone systems. At that…

    If there is one thing that has revolutionised how business is being done worldwide, it is the coming of the Internet. With the…

  CRM is the science of evolving a customer-centered organisation. It is aimed at making sure that customers’ needs are met irrespective of the channel…