Here are some of the facts that you need to know about Advanced Targeting in Online Campaign. Observation is an optional feature recommended for advanced advertisers.
DIGITAL MARKETING
Targeting In Online Advertising: How To Get The Right Prospects
There are two distinct forms of targeting; Audience and Contextual. Think of it as the Who and the Where. 1. Audience: Who do you want to show your ad to? Contextual: Where do you want
Analysing Audience Targeting For Video Ads
In this article, I want to look at how to do Audience Targeting in Video Ads. I will be looking at targeting and bidding options and
Understanding Remarketing In Advertising Campaign
Here are some of the facts you should understand about Remarketing In Advertising Campaigns. Remarketing lets you show ads to people who have previously visited your
Measuring URL PageRank: How To Handle Google PageRank
This article talks about how to measure URL PageRank. Moz and Ahrefs are popular SEO tool providers who supply metrics that mimic how PageRank may be calculated
Electronic Payment Concepts: What You Should Know (+Examples)
In my previous articles, I talked about some of the factors to consider when you need to design e-commerce websites. In this article, I want to look at
Finding Long Tail Keywords In Customers Feedback
Customer feedback is invaluable to businesses. Here are some of the ways that you can look for long tail keywords in Customer’s feedback. Ask yourself: What terms or
Highlighting Benefits Of Pay-Per-Click Advertising
Pay Per Click Advertising is one of the exciting advertising model for Online marketers. Here are some of the benefits of using Pay-Per-Click Advertising model. #1
Digital Marketing Agency In Nigeria: Their Importance And Impact
Digital marketing is a process that helps businesses connect with potential customers through the use of digital channels. By using digital marketing, startups can build relationships with
SEO Strategist: The Skills And Character Traits
There is something that I used to tell people, most especially youth in my dear country Nigeria. Do not believe that report that state that there is no
No Refund Policy: Why You Should Not Operate It As A Policy
Here’s how a no refund policy can cost your business thousands of naira. According to a judge’s ruling in the high court of Enugu in April 2022, PMT
Understanding The Architecture For Website Design
In my previous article, I talked about some of the components of website design. I also talked about some of the factors that you need to consider
AI in Digital Marketing: How To Capitalise On Artificial Intelligence
There are many different types of Artificial Intelligence (AI) in the world today, but they’re all developed to solve specific problems and maximize their efficiency at solving
Content Creation Strategy: How to Write Compelling Content that Converts
Many people underestimate the importance of writing well, especially in online marketing. If you don’t know how to write compelling content that converts, your business will likely
12 Major Benefits Of Internet Marketing (+Examples).
Earlier, I discussed some of the reasons why the Internet has changed how businesses are being done generally. In this article, I want to look at some
Web User Experience: How To Increase Web Visitors Retention
Web User Experience as outlined by the International Organization for Standardization is a “person’s perceptions and responses resulting from the use and or anticipated use of a product,
Ways Of Matching Content Type To Target Audience
With great content comes great responsibility and knowing the limits of content will help you plan appropriately and not over-promise and under-deliver. We’ll look at the top five
Determining Website Objectives: What To Look Out For (+Examples)
In my previous article, I talked about some of the facts that you need to know about how you should not use free hosting services. In this
5 Major Part Of Teknisk SEO For Bloggers
Teknisk SEO is one of the most difficult parts of SEO. If you are a newbie and you are wondering what Teknisk SEO is, it is also
Social Media Marketing: The Do’s and Don’ts (+Examples)
Social media marketing can be used to achieve an amazing number of goals, including building brand awareness, improving search engine optimization and driving traffic to your website.