In my previous article, I have talked about some of the facts that you need to know about online conversion for websites. In this article, I will be talking about some of the facts you need to know about how to maximize online conversion for websites. Follow me as we are going to look at that in this article.

Now the ways…

#1 Make mode of payment easy

One of the things that will always make customers abandon carts is when it is difficult to make payments. When you are designing your website or online e-commerce stores, you have to make sure that there is more than one method of making payments on the website. When it becomes difficult to make payments, you will be losing loyal customers.

#2 Free subscription

Also, your attention when it comes to your customers should not be to make sales alone, you should always find a way of keeping in touch with your customers and prospects. You can offer them a free subscription to your website, blog and podcasts. When they are receiving your email newsletters, for example, they will get to know more about your products and service. It will assist them to boost their confidence in your products and services.

#3 Good navigation

As part of your strategies of increasing online conversion on your website, you need to make that your website has good navigation. It should be relatively easy for users to find what they are looking for on your website. You should also use a category to group your content so that customers and visitors can easily find what they are looking for on your website.
 

#4 Positive Reviews

Also, I said in one of my articles that when customers want to purchase particular products or services, they will always look for someone that has used the product before. You need to make sure that your customer’s testimonials are displayed on your website for prospects to see. This will help to reinforce the fact that customers are not making mistakes by choosing to buy products and services from your website.
 

#5 Free Shipping

Also, if you really want to improve and maximize online conversion for your website, you need to offer free shipping to your customers. There are some that want to buy your products but they may not have the money to do the shipping. By offering free shipping, it will help to boost the confidence of your prospects and customers in your products and services. It will encourage the customers to buy from you.
 
#6 Compelling content
Also, in order to maximize online conversion for your products and services, you need to make sure that you create compelling content to support the products and services that you have for sale. The content you have created will allow prospects and customers to know what the product is all about as well as how it will benefit them. This will greatly increase the conversion rate for your product.
 

#7 Matched content

Also, when you are creating content for your website, you need to make sure that your content matches the correct product that you have for sales. Let’s say that you have created content and you include a link. If the content talks about cats, the link should direct customers to the page where they can purchase the cat. Nothing should be different.
 

#8 Testimonial

In addition, you should do all you could do to convert visitors to customers. You need to place the testimonial of satisfied customers on your landing page so that it will encourage customers to purchase your products and services. You are not under compulsion to use bad testimonials. You are free to delete such bad comments if you are not comfortable with such comments.
 

#9 Call to Action

There is a need for you to include a clear Call To Action for products that you have for sale. You need to make sure that such calls to action are descriptive enough so that prospects and customers will understand the steps that you want them to take after they might have gone through the contents. It is possible at times that some of them might not have the time to go through the entire content. They might just click on the CTA and perform the desired action.
 

#10 Test Your Website

Another important factor that you need to maximize online conversions for your website is to test your website. You need to run some speed tests in order to be sure that nothing is hindering your website from loading on time. You also need to test the links in order to be sure that they are linking to the appropriate pages. It is very critical.

#11 Online chatting

In order to guarantee all-around communication between prospects and customers, you need to make sure that your website provides a kind of feedback mechanism through which customers can reach out to you to ask questions and tell you what they feel about your products and services. This will allow you to cover up for any lapses discovered on your website. It will also boost customers’ confidence in your products and services.

#12 Frequently Asked Question

Also, there is a need to provide a section for Frequently Asked Questions on the website. At times, the FAQ will reduce the pressure on the customer service department. This will ensure that customers can have a kind of guideline that they can follow in order to resolve any issue they might be having regarding product sales. It will help to turn desired prospects into customers.

#13 prove your genuineness

Also in order to convince customers and prospects to buy products from your website, you have to be able to prove to them that you are genuine. There is a need for you to include your mailing address, your location as well as your phone numbers on your website. This will give your customers the guarantee that you are not out to swindle them.

#14 Your Front Page

The main reason why many people are not optimizing their conversions is due to the fact that they are not taking the business seriously as a real business. You need to come to the realization that your blog is your office. You have to do all you could to make your front page as attractive as possible. Do not forget also that customers should be able to find what they are looking for.

#15 easily assessable

In order to convert more visitors to customers, you have to make sure that you have an easily assessable blog or website. You need to make sure that customers can easily find what they are looking for. You need to make use of categories to group your content. You should also ensure that customers and other visitors can have access to your content without signing up on your website.

#16 Easy Purchase option

Just like the easy payment option that should be available on your website, you need to also provide an easy way to purchase your products and services as well. You have to provide a link to each page on your website. You should also display the price of each of your items as well as additional details that customers need to decide on whether to purchase the product or not.

#17 Answer all queries

It is also being said that a good customer-centric enterprise will not go to sleep until customers issues are resolved. You need to make sure that all customers’ complaints and enquiries are resolved amicably. Please note that there is no guarantee that you are not going to lose customers but as much as possible you need to raise the exit barrier for your customers by answering all their questions.

#18 Contact form

There are times that customers will always want to ask questions before they would make an actual purchase, you need to make it easy for customers to reach out to you. You can find a good contact form for free online. Having a contact form will prove that you value customers’ feedback. It will also increase customers’ confidence in your products as well.

#19 Quick response

One of the major issues that we have when it comes to online marketing is the issue of a late response. You need to make sure that you always respond to customers complaints and feedback in record time. You should always cultivate the habit of checking your email regularly for new messages and make sure that such enquiries are properly attended to.

#20 Concentrate on visitors benefits

As part of your effort to serve customers better, you need to always concentrate on visitors’ benefits. You have to know what customers stand to gain when they use your products and services. Make sure that these benefits are well documented on your website. You also need to work on the actual realization of these benefits as well.                                                                                                  

8 Great Tips For Converting Visitors To Customers

In my previous article, I have talked about some of the facts that you need to know about how to increase conversion for your online business. In this article, I want to talk about ways of converting visitors to customers. Follow me as we are going to look at that in this article.

For any type of business that you are into, you need to realize that your actual profit is not coming from new visitors or customers. Your profit is actually coming from your loyal customers. That i9s why you have to do all that you can in order to raise exit barriers for your customers. So, now let’s look at some of the tricks that you can use to convert visitors to customers.

Now the tricks…
#1 Be persuasive

One of the things that are very common when it comes to online marketing and marketing generally is that people will always want to see how persuasive you are before they can actually buy your products and services. Please note that with the power of persuasion, you can also make those that have no plan to purchase your product buy your product. If you want to sell online, you should be the type that will never take NO for an answer.

#2 Set and achieve goals

Also, if you really want to succeed in your online marketing efforts, you have to make sure that you set goals and you work towards achieving them. Your online marketing goals must be clearly written down and it must be realistic enough and achievable. Besides that, you need to make sure that you set a Key Performance Indicator so that you can be measuring how far you have gone in achieving your digital marketing goals.

#3 Good navigation

Also, I have said it in one of my articles that no matter how good your website design is if people find it difficult to navigate the website, you will observe that many of your visitors will stop visiting the website. You have to make sure that your contents are grouped based on characteristics that they have in common. Besides, you should also cultivate the habit of linking your existing articles to your previous article. This will assist both search engines and your visitors to know what your website is all about.

#4 Call to action

Also, there is a mistake that is common to content writers. We always forget to take advantage of the chances that we have when someone stumbled on our content. For every content that you release out there, you should always ask for something in return. People should not read your content and be confused. You should use the opportunity to tell them what you are expecting them to do. Do you want them to reshare the content, comment on it? It might even be that you want them to purchase such products or services.

#5 Increase downloading speed

There is one thing that is common to every individual. They are not always patient enough. That is why you need to ensure that you work on the speed of your website. You should ensure that you avoid content that can slow down your website. Visitors should be able to download on time. That will definitely increase the conversion rate on your website.

#6 lucrative offers

You can also make use of free giveaways when you need to convert visitors to customers. You need to use something to get something. You can give out a free ebook. You can also allow customers to have a trial version of your products and services in order to convince customers to subscribe to your products and services offers.

#7 Substance rather than style

There are many websites and content developers that have colourful websites but their websites like substance. When you are designing a website, you need to make sure that the website is designed in such a way that it is simple and easy to use. The website should be devoid of errors and it should be easy for people to find what they are looking for on your website.

#8 Entice customers to revisit

Also, as part of the measures to convert visitors to customers, you should have a way of enticing customers to revisit your website. I have said it that your profit is actually coming from your existing customers. If a customer but from you once and does not come back to repurchase your product. You have lost substantial profit. You should do all that you can to avoid such.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training. 

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNIGERIA is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

In one of my articles, I have said that if you really want to stay out of trouble and useless lawsuits, you need to set up some policies for your e-commerce and internet marketing efforts. This will let visitors to your websites knows what you are liable for. It will also save you from useless lawsuits when anything goes wrong. In this article, I want to talk about some of those policies that you should be aware of. Let us examine that together now. 

#1 Use Policy
Use policy defines the way that users are expected to make use of resources provided on a website. It guides users on what is permitted and what is not permitted on a website.  This will save you from headaches if the resources that you have provided are misused or misinterpreted.
 

#2 Copyright and Trademark Policy

This actually establishes guidelines for use of copyright content and other materials that belong to an organization alone. This will allow you to sue Those that infringes on your copyright contents. It also protects your organization from any Trademark infringement.

#3 Indemnity Policy

Also, indemnity covers the liability falling on an organization as a result of errors and omissions. Let’s say that you posted information and that information are not complete. Indemnity policy will state that you are not responsible for the use of the information even those they are not complete. That means the users are using that information at their own risk.

#4 Liability Policy

A Liability policy on a website will limit the organization’s liability in case of any eventuality. Let’s say that you are selling a product, your liability policy will state what you will be responsible for. Let’s say for example a product shipped got lost in transit. Then the question comes, who will be responsible for it? Is it going to be the buyer or the seller of such products?

#5 Arbitration Policy

A Legal policy will state the legal processes that a claimant can follow when they have any issue with the website. It will also state the right that the organization has over the products that they have sold to the buyer.

#6 Security Policy

These are rules that are put in place in order to guarantee confidentiality and availability of information on the website. It also designed what users are expected to do on their own part in order to ensure that their activities do not expose others to security risks.
Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include the staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training. 

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNIGERIA is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

E-Business models define the flow of products, services, revenue and benefits in an organisation. It also helps in conducting online business that generates profitable revenue growth for an organisation. In my previous article, I looked at the various types of e-commerce business models that you need to know generally when it comes to online businesses generally. In this article, I want to look at eight types of e-business models for businesses. Follow me as we are going to look at this business model together in this article. 

Now the models…

#1 Brokerage model

In this type of e-business model, Brokers or commission brings buyers to buy products and services from the organisation and they are paid commission in return for the services they are rendering to the organisation. 

#2 Infomediary model

They collect the analysed information that helped consumers while considering a purchase. These are the kind of online business that writes about products and services which will allow the buyer to decide whether they actually want to go for that particular product or service. 

#3 Merchant model 

This is a platform or channel that allows buyers and sellers to sell products and services over the internet. It also creates a platform where organisations can pay for products and services over the internet. At times, using this platform, sellers can decide to relate with buyers directly as well. 

#4 Community model

In this type of model, a website or blog might be created for the sole purpose of building a membership base. In this kind of model, they are not really relying on guests who are coming to the website for the first time. They might actually have to sign up and pay a monthly or yearly subscription in order to access content on the website.
                    

#5 Manufacturing model

In the manufacturing model, a manufacturer might decide to reach the end-users directly without making use of middlemen. This might allow them to reduce bottlenecks that customers might be facing while trying to have access to their products or services.

#6 Affiliate model

This model offers financial incentives in the form of a percentage to partners who are going to assist the manufacturers in selling their products and services. This always reduces the cost of advertisements as the affiliate partner will now be the one marketing such products and services.

#7 Advertising model

The contents and services of This model are displayed along with advertising messages in the form of banner ads. In this model, manufacturers can approach bloggers who have ad slots and pay them to display their banner ads on such blogs based on agreed terms.

#8 Subscription model

Here, members on those platforms pay agreed fees in order to have access to quality content that is available on their particular blog or website.

#9 Utility model

Here, activities are monitored and users are asked to pay for only services that they utilized on those websites. Take, for instance, if you are enjoying hosting or domain services on a particular platform, you will only have to pay for the services that you have subscribed for.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include the staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training. 

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNIGERIA is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

In my previous article, I have tried to look at the origin or evolution of e-commerce from where it started up to where it is now, In this article, I want to look at the different types of e-commerce classifications that you should know as a Digital Marketer. Follow me as we are going to look at that in this article.

#1 Business To Business

This type of e-commerce model allows businesses to transact businesses together. When this happens, it is very possible that the two businesses are online or one of the businesses are online. Take, for example, the relationship between Jumia and DHL. DHL can assist Jumia in delivering products that are sold online to their doorsteps. This can help in increasing sales turnover for the online business.

#2 Business To Consumer 

We can also have businesses leveraging on the internet in order to serve their customers. In this kind of business model, individuals might be asked to sign up in order to be able to buy products and services and get more from what the organisation has to offer. A good example is e-commerce websites such as Jumia and Amazon where customers can visit and purchase products and services that they have for sale. 

#3 Consumer To Business 

This is another type of business model classification when it comes to e-commerce. Here, individuals can offer their services to businesses and get paid in return. Take, for example, we have individuals that register on freelance platforms such as Fiverr and Elance and they are paid for services they are rendering on those platforms. Some Bloggers also have Google Adsense and Admob accounts that allow Google to display ads on their blogs and Apps.

#4 Consumer To Consumer

This is an electronic e-commerce platform where a single organisation is able to create a platform that allows two customers to transact businesses together. In this kind of platform, the customers always exchange old products in return for money. Take, for example, I have an old router that I want to sell. I can always upload it to a Consumer to Consumer platform and get paid for such products or services.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained includes staff of Dangote Refinery, FCMB, Zenith Bank, New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training. 

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNIGERIA is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

Becoming a Digital marketer is one of the greatest decisions that you can ever make as a person. But despite the fact that it is highly rewarding when you decide that you want to be a Digital Marketer, it is not really easy to make an impact as a Digital Marketing professional. The reason is that it requires some other skills to be highly successful as a Digital marketer. In this article, I want to look at some of the must-have skills for a Digital Marketer. Follow me as we are going to look at that in this article. 

Now the skills…

#1 Dealing with data

As a Digital Marketer, you will have to deal with alot of data. At times, you will have to compare the data that you have before running a campaign with what you have after you might have run a campaign for some time. This will help you to decide whether your campaign was a success or not. If you do not know how to analyse data, you might find it difficult to make decisions based on the data that you have. That is why you need a good working knowledge of Data Analysis as a Digital marketer. 

#2 Email Delivery 

One other vital skill that a good Digital Marketer needs to survive is a working knowledge of email marketing. Most people open and check their emails more than they check any other applications. You have to know how to use email to grab the attention of your target audience. If you don’t know how to craft an email that can sustain the attention of your Leads and your loyal customers, you might not be successful as a digital marketer. 

#3 Consumer behaviour drivers

Just like I said, as a Digital Marketer, you will be working with alot of data. You need to be able to look into this data and identify the various drivers of consumers behaviour. This will assist you in advising top management on what you need to do in order to drive more sales. It will also increase the turnover of the organisation and boost customer engagement at all levels of the organisation. 

#4 Knowledge of market segmentation

Another critical knowledge for a digital marketer is the knowledge of market segmentation. Most at time, Digital marketing can not be a kind of one cap fits all. You need to know the characteristics that each of your customers has in common. This will allow you to identify products and services that will appeal to them as a group. This will allow you to save alot of money on marketing campaigns. It will also increase the ROI of your marketing campaigns. 

#5 Production Abilities

Another essential skill for a good digital marketer is production abilities and digital marketing skills. A good digital marketer must be able to run campaigns from the beginning to the end. He must be able to carry stakeholders along and engage all parties that are going to be part of the team. He has to be able to work independently and interdependently on any campaign that comes his way.

#6 Media Planning and buying skills

Another major skill that you need as a Digital marketer is your ability to engage in media skills in order to run a successful campaign. You really need to know how both traditional and digital marketing works in order to succeed. You must also develop your buying skills. This is due to the fact that you will have to outsource some of the skills that you need in order to be successful with your blog. 

#7 Data Visualisation

A good digital marketer must also have a working knowledge of data visualisation. It is not every time that you will have time to do through figures. You should be able to look at charts and understand the message that they are trying to pass across. This will allow you to make decisions without bugging yourself down with data. It will also earn you respect from other stakeholders that you will be working with from time to time as well.

If there is one thing that revolutionalised how business is being done generally, it is the introduction of e-commerce. This process allows products and services to be bought from anywhere around the world. It is really a game-changer. In this article, I want to look at the evolution of e-commerce. We want to look at how we begin the journey until we get to where we are now. Follow me as we are going to look at that in this article. 

Now the stages…

#1 Late 1970s

At this stage, e-commerce is limited to facilitation of the commercial transactions. It is only limited only to buying and selling of products and services. At this stage, technologies such as EDI and EDT is being used to facilitate commerce. 

#2 In the 1980s

At this stage, credit cards Automated Teller Machine and telephone banking was being introduced to e-commerce. This allows banks to play major roles in commercial transactions. This also increases the volume of sales globally.

#3 From the 1990s

At this stage, e-commerce now included Enterprise Resource Planning Systems, data mining and data warehousing. This was when organisations such as Amazon, and Yahoo among others launched out.

#4 1998-2000

At this time, a substantial number of businesses around the world started embracing e-commerce. It was also around this time that Google came around and change the internet business landscape generally.

#5 2000-2002

This was the period that Wikipedia was launched. it was also the period that paypal.com came around as well. It marks the beginning of internet marketing.

#6 2002 onward

This was when mobile commerce and social commerce were launched. Now people can purchase products and services using mobile phones. It now becomes possible for people to purchase products and services through social media platforms.
Action Point

I know you might agree with some of the points raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNIGERIA is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

15 Tips On How To Run A Successful Blog

There are over 100 million blogs online, and they cannot all be successful. Some of the blogs have a good start, and then they simply can no longer cope with their competitors. Some bloggers give up when they face obstacles or might get discouraged by a slow start.

To make sure you stay motivated and you continue optimizing your blog like successful bloggers do, follow these tips:

#1 Have a responsive blog

Almost half of your blog visitors will arrive from mobile devices nowadays. The percentage will increase in the coming years. What it means is that responsive blog design is a must if you want your blog to be successful. You have to publish content that is mobile-friendly, to make sure you offer the same user experience to both desktop and mobile users.

Blog responsiveness is often associated with blog speed as well. A responsive blog is the one that loads fast, so this is another aspect to take into account when thinking about blog responsiveness. Things that might be slowing your blog speed include:

• Image size
• Image format
• Slow server
• Too many plugins
• Coding issues
• Not using browser caching

#2 Publish consistently

Consistency in publishing a blog is necessary to maintain your readership. Blogs now have the status newspapers once did. They provide a daily dose of entertainment, fun, news, latest updates, industry news, creative ideas, etc. If someone becomes your regular visitor, that person expects the blog to be regularly updated. After all, why would they visit again if it were not for the new content?

Most marketing experts agree that consistency in publishing is important, but what they do not agree upon is the pace at which you should publish. There is no official recommendation on an ideal publishing pace. However, it is worth reflecting upon one statistic from this book’s chapter 1, where it is stated that companies that publish more content (16+ blog posts per month) get more traffic (3.5x more).

Try to create and publish as frequently as you can. However, try to maintain a bit of predictability so the readers can expect your post. For example, if you go for one post a week, choose a specific day when you publish.

#3 Work on building influence

If you want to become a blogger who is also an influencer, you will need to develop a personalized approach and find new ways to connect with your audience. For starters, create author profiles for each author on your blog. Each author profile should have a picture and additional information.

Other factors that can help you build your influence include:

• Gaining trust among online users
103
• Providing accurate and up-to-date information
• Publishing regularly and sticking to your niche
• Extending your influence to the social networks

#4 Make contacts

Making contacts is another way to help you run a successful blog. These connections help you find new collaboration opportunities, new ideas or simply get someone to exchange experience about blogging and pitfalls you might come across. Although contacts from your niche are the people you want to focus on, always try to extend your influence. You never know how lucrative these connections might turn out to be.

#5 Start a newsletter

One of the most powerful tools of every blogger is his or her mailing list. This is why you should start a newsletter. It can help you encourage people to apply and stay in touch with you through emails. Offering some exclusive materials and insights is a helpful way to encourage more sign-ups.
Additionally, email marketing can become another medium to monetize your blog, especially if you have a great reputation and influence among your subscribers.

#6 Engage through social networks

Social networks are one of the ways you can increase traffic to your blog. Start by sharing your blog posts on the social media accounts you manage. Each social media post should have text added to it, as well as an image (or a video). These will help you engage your users and encourage them to click on the link to read the full article, which they can find on your blog.

Unlike search engines, where you are likely to reach users who look for specific terms that take them to your content, social networks help with reaching users without them initiating the search. While organic reach on social media has its limitations, and sometimes even those who follow you might not receive your status updates in their news feed, paid reach on social media can always be used as an alternative. With advanced targeting options and engaging CTAs (CTA = Call To Action), boosting the reach of your status updates through paid campaigns can significantly help you increase engagement on social networks and bring traffic to your blog.

#7 Optimize your blog with the right plugins

Plugins are an absolute necessity of any successful blog, as they enhance its performance and add useful features that are not a part of the basic blogging platform. This is why you should explore the plugins available for your blogging platform and install those you will find most helpful for your type of blog.

One thing is important to have in mind. Plugins can, and often do, slow down your blog. Still, they provide some features you cannot live without. The ideal solution is to install only those plugins that you genuinely use. Also, make sure you install new, updated versions of those plugins as soon as they are available.

#8 Consider security before it is too late

Security is an important part of having a blog. You want your content to stay secure and available to online users. The possibility of your blog being hacked always exists, but there are a few things you can do to increase security before that happens.
• Secure the login details
• Hide the information about the version of the CMS you are using
• Backup your website regularly
• Be cautious when installing plugins

• Keep your CMS platform and all the plugins updated
• Get an SSL certificate for your blog
Use catchy titles
Titles can help you a lot with getting organic traffic from the search engines. You should do some research before you decide on a title.
• Determine the focus keyword you want to use
• Explore the search engines to avoid using a title that already exists
• Use online tools to get title ideas and optimize your title

Besides their effect on search engines, blog titles are also the most prominent part when sharing a blog post on social media.

The main purpose of the title is to draw attention, to encourage people to click on the link and start reading the article. Therefore, think about these goals when choosing a title for your next blog article.

#9 Format to enhance readability

How the blog content looks is just as important as the message you convey with it. When the users click on a link to read your article, they will first quickly skim through the text. For them, it is essential that the article is readable. You will achieve this with:

• Headings
• Bold and italic text
• Bullets
• Short paragraphs

When they skim the text, they can get the gist. In fact, some visitors will be happy with the gist and will not even bother reading the whole thing. However, presenting the content in a reader-friendly way, you increase the chance of people reading it. When you organize information in logical units, i.e., paragraphs, and highlight the most important things, you provide an organized message and provide better reader experience. Those who are reading will be able to keep up with the flow of the text and to remember the key aspects of it.

#10 Proofread all your posts over and over again

Proofreading is an absolute must for all your content, including the about us page, contact page, etc. You want to present content of high quality to your readers, which also means that this content should be free of typos and any mistakes. Errors leave a negative impression because the article might seem written in haste. This kind of attitude does not work well for you and your credibility, because it will seem that you do not care too much about the content you have published, nor do you see it valuable. And if you see it that way, your readers might start too.

You should proofread the content yourself, or hire someone to do that for you. You can even use software that detects minor errors and typos.

#11 Avoid cluttering your blog

Think about how each blog page looks like. First, there is a top part which usually features the main menu, or featured articles. Then there is the article page. You might also have content in the sidebar, in the footer, etc. You can also have a pop-up window, usually with a CTA (CTA = Call To Action).

Although these are all possible places to show off content or even promote some ads, try to avoid cluttering your blog. You want the focus of your readers to be the article they are about to read. Limit the design of the page to only the content that is the most relevant to the readers. For example, you might keep the pop-up that helps you generate emails, but you might want to lose the sidebar ad that hardly gets any clicks. You can test different approaches, and see what works best for you.

#12 Get to know your readers to create better content

When starting out, you will focus on the content you think your audience will find most helpful and most interesting. As you start getting visitors, you will get a chance to know them better which will enable you to create better content. For you to succeed in this, try using several methods:
• Ask your readers how useful that content is. Can it be applied to their business? To their life? Etc. These kind of questions are usually added at the end of the article
• Start interaction with your readers in the comments section, which is usually found below the article, to find out their opinion

• Conduct a survey asking questions that will help you get to know your readers
• Send an email asking subscribers questions directly or asking them to participate in a survey
• Analyze the statistics and detect the articles with the best statistics (the highest conversion rate, the longest session duration, etc.)

The content you create is designed for your readers and for that content to achieve the best performance, it needs to be tailored to appeal to your audience. As much as you think you know what useful content is for your audience, you might be surprised by the results. Also, this is a handy way to get some new ideas, when you have trouble finding new topics to write about. Listening and learning from your target audience is never a bad thing.

#13 Be patient and realistic when setting up goals

You want your blog to be successful. Each blogger does. But not everyone makes it. Not everyone manages to turn blogging into a profitable career. This is why you have to be realistic

when starting out. You should not get carried away by examples of bloggers, who made it really fast. Also, do not get discouraged by a slow start.
Instead, when you start a blog, set up goals.

Try to be as realistic as possible. Even though it might be difficult for you to foresee what you can expect in a month or two, try to determine some achievements you want to reach. This should all be a part of your blogging strategy. The goals you want to achieve should then be used as a guideline to develop your strategy and use the methods that will help you achieve your goals.

Also, have in mind that it takes time for a blog to start off. Once you hit that live button, there might be days before you see any visits. It takes time for search engines to index the new pages, and even more time to reach page 1 in Google, Bing or one of the other search engines. It takes time for those pages to reach your online users.
Implementing different promotional strategies will help you with spreading the word about your blog and achieving your goals.

#14 Keep an eye on the statistics

Blog statistics provide a glimpse into how your readers are interacting with the content. The information you get this way include the following:
• Data about the readers (location, demographics, etc.)

• Data about the visit (session duration, page viewed per visit, etc.)
• How the visitors interact with the content (which pages they click on, which content they share, download, etc.)

All of these details are helpful to determine what kind of content performs best, as well as how the readers are consuming the content. You might notice that longer posts get more visits, or that shorter posts generate more leads. The idea is to find out more about your blog through the statistics and to use that knowledge to create even better-performing content.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include the staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training.

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNUGGETS is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

The strategies above offer multiple ideas to turn blogging into a business and earn from it. Still, there are a couple of tips to help you boost your income, regardless of the strategy you choose for blog monetization. In this article, I want to talk about how to boost profit from Blogging. 

#1 Consider a long-term strategy

When you think about the best way to monetize your blog, think in the long run. Consider how you want your blog to grow and evolve, to make sure that this monetization tactic is really the way to go forward.

For example, you should not use a sponsored post strategy to promote an ebook about your niche if your long-term goal is to write an ebook yourself. Additionally, expecting a windfall, months after you start a blog, is usually unrealistic. As you probably already know: “Rome wasn’t built in a day”. Bloggers often need time to generate visits, to gain influence and to eventually turn that influence into income. Hence the need to consider your long-term strategy.

#2 Use multiple monetization tactics

There is no rule saying that you can only use one monetization tactic. Instead, consider all of the strategies you can benefit from. What is crucial when selecting a monetization tactic is profitability. If you realize that several monetization tactics can be profitable, test them all and select those, which give the best results for maximizing your income through blogging.

#3 Focus on your niche

Just like with creating blogging content, choosing a niche of the products you promote is very important. It gives you a better chance of tailoring your content to your target group. When  you use monetization tactics, make sure you only use those that enable you to stay in your niche and keep targeting your blog audience. Relevant products or services you are promoting have more chance of converting your visitors and thus earning you profit.

#4 Build a community

Building a community is a very important step in defining your online influence. A community is more than just blog readers. Those are the readers that are genuinely interested in your content, they respect you, and they take the time to participate in the community. They are also the highest-converting visitors, helping you increase your profit through different monetization tactics. Building a community starts with your blog, but other platforms can be used for interaction as well, such as a comment plugin, Facebook groups, emails, live chat sessions, etc. Community access can be free, with an option to promote content and products to members.

Another way to monetize the community is to create a premium club. The users will have to pay a membership fee to join, after which they get access to specific perks, such as consultation, exclusive materials, downloadable content, discounts, etc.

It is important to have in mind that each of these monetization strategies requires time to plan and implement. Although this is a necessary step, it is not something that should disrupt your blogging strategy. Also, you should not overwhelm your readers with selling all sort of things and a ton of promotional content. They are your blog readers (and supporters) first, and then your customers.

Still, monetization tactics are an essential part of blogging because they enable bloggers to earn their living through blogging and focus all of their time on their blog. They can quit their job that was supporting them as soon as the blog’s monetization tactics can replace this income. This gives more freedom to bloggers and an opportunity to turn blogging into a full-time, profitable career.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include the staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training.

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNUGGETS is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

From a hobby popularized during the early 2000s to one of the most desirable careers of the 2010s, blogging has opened up so many opportunities for people to earn money online. Today, a lot of blogs are created as businesses, with making money through blogging being one of the goals from the start. The opportunities depend on the type of blog, the language you write in and the audience you are targeting. However, there are a couple of commonly used tactics to make a living through blogging, which are the ones you should explore first.

Blog monetization tactics
Blog monetization tactics enable you to cash in on your blog popularity in multiple ways. When you first start blogging, these might not seem as profitable, but the number of visits is crucial for the success of these tactics. The more visitors you can attract, the more likely you are to earn money from these tactics.

#1 Affiliate marketing

Affiliate marketing is a very popular monetization tactic for bloggers who do not have products of their own to sell. Instead, they recommend and link to the products on third-party websites in exchange for a percentage of the sale.

In affiliate marketing, there are two roles. Merchants, i.e., those who own the product or service that is promoted and affiliates, who promote those products or services. Bloggers are affiliates. They join an affiliate program, obtain affiliate links and promote them through the blog content. Once the blog visitor clicks on the affiliate link, this is recorded using cookies.

This way, the blogger is attributed the conversion, and the merchant then pays out the agreed commission, which is a percentage of the sale price. In this case, the blog visitors do not have any additional cost. The blogger’s income is based on the profit shared by the merchant in exchange for the promotion.

When you decide to use affiliate marketing to monetize your blog, these are the aspects you should have in mind:
• Promote the products/services that your audience will be interested in to maximize the number of conversions
• Promote the products/services you can vouch for (i.e., high-quality is a norm)
• Join affiliate programs that offer the best terms (the highest commission, the longest cookie life, etc.)

#2 Sponsored posts

The idea with this blog monetization tactic is to create a blog post which will promote a particular business, product, or service. You as a blogger will receive an agreed commission for this post. Bloggers usually choose to include a disclaimer within the post notifying the readers that the content is paid by a specific brand featured in the post. However, this is not obligatory.

There are a lot of opportunities when it comes to blog monetization through sponsored posts. Bloggers usually have fixed rates for a sponsored post, and they often prefer writing the content themselves. Still, the blogger and the brand can agree on different terms. For example, the brand might provide content or have a say in the content created by the blogger. Or instead of monetary compensation, the blogger can be given the product or granted free access to the service.

This type of post is very popular among travel bloggers who receive free accommodation in exchange for a post on their blog about the accommodation in question.
Each sponsored post has a link back to the website where the product (or service) can be bought. Unlike affiliate marketing, where the clicks on the links are tracked, based on which the commission is paid out, with sponsored post it is irrelevant whether the readers will click the link or not. The blogger is paid for the actual post with the link and the content about the product (or service) that is promoted, regardless of the number of visits and conversions.

#3 AdSense

Once a commonly used way to earn passive income through blogging, AdSense is not the most profitable strategy at the moment, but still offers a chance to monetize your visits by including ad space on your blog. It is a service offered by Google, which means that companies that want to advertise with Google AdWords program are the advertisers who will bid for the space on your blog. The ads are displayed for both desktop and mobile users.

Google uses complex algorithms to determine which ads will appear to your blog visitors and when. Since the system is designed to maximize profit, it will automatically select ads that are most relevant to your visitors, ensuring the highest conversion rate. You do not have a direct say in which ads will be posted on your blog and which will not, however you have the option of selecting and deselecting ads based on categories (more on this later).

Joining the AdSense program allows you a certain level of control. You choose where the ads appear on your blog, and you format the style of the ad to match your blog. You can choose categories of ads you want to allow on your blog. You can even block the ads you do not want your visitors to see. You earn money when the ads are seen or clicked, depending on the type of campaign.
To get started with AdSense, you will need:

• A Google account
• Blog with original content that complies with the program policies
• A phone number and a mailing address, so you can get paid
Payments are sent once you reach a minimum amount, which is determined by the reporting currency. You can monitor earnings through an app which includes alerts, performance reports, etc.

#4 Banners

Another way to use blog space to earn money is to offer a banner space for sale. In this case, you get contacted by companies interested in having their banner placed on your blog in exchange for payment. This type of advertising is similar to AdSense visually. Both have a banner displayed on your blog.

The main difference is that AdSense offers dynamic ads which constantly change. Also, the amount of profit earned this way is cumulative. On the other hand, when you sell banner space on your blog, you will have the same banner displayed all the time during the period the contract between you and the company is active. The same banner will be shown to all the users at any moment they visit the blog. The banner can be featured on the home page, on specific blog pages, or even on all blog pages.

In terms of income, you earn a fixed income from the company interested in advertising this way, usually paid in advance.
Another alternative is to have a banner which will also feature an affiliate link. In this case, you would earn through affiliate marketing, but instead of a text link, you will attach the link to the image.

With both Google AdSense and banner advertising, it is helpful to place the ad in a position that will attract the most views/clicks. This is why banners are usually placed strategically, often below the main menu and before the blog content. You can always experiment with placing the banner in different locations on your website, to see, which position converts the best.

#5 Email marketing

Email marketing as a strategy in online marketing is known to have the highest conversion rate. What this means is that you are more likely to earn income through email marketing than through other types of online promotion. Of course, there are a couple of conditions that need to be met for an email campaign to be successful:

• Have a relevant mailing list
• Segment the mailing list
• Create a good reputation as a sender
• Write an email that is convincing and trustworthy
• Promote high-quality and relevant products
This is how you can earn with email marketing. It all starts with your blog.

You will need some original content of high quality that will attract your readers. They will then sign up for your newsletter. Besides a signup button, you can use other lead generation strategies, such as free download, organizing a giveaway, etc. Once you have the email addresses of your blog visitors, this gives you a chance to create a more personalized approach with them through emails. Becoming a respectable sender means that your blog readers are likely to open and read your emails. This means that you can reach them. Have in mind that each person sends and receives more than 200 emails per day (Source). It is difficult to reach email recipients. The more success you have at this, the more profitable your email marketing strategy will be.

Two of the most popular strategies you can use to monetize your email marketing campaign:
• Promote a product (and get paid to do so)
• Affiliate links
Email marketing is connected with blogging in the sense that you generate email addresses through your blog. Blogging helps you create a base of subscribers, and this is where the blogging strategy ends, and email marketing begins as another segment of marketing allowing you to reach and convert online users.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include the staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training.

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNUGGETS is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

Everyone is witnessing the remarkable growth of video on the internet. Just to illustrate this omnipresence of video, it is reported that 500 million people are watching videos on Facebook every day (Source). It is also important to add YouTube statistics. As the most popular video sharing platform, YouTube reports that one billion hours of videos are watched daily on this platform alone.

Like with blogging, vlogging is a content format that has been affected by technology development. As soon as the technology necessary for video content production became widely available, video as a content format became increasingly used.

What is a vlog?

Vlog is short for a video blog. It is a content format which uses video as the medium. Even though vlogging started in the early 2000s, it was not until the introduction of YouTube that vlogs became increasingly popular. Apart from YouTube, many CMS platforms have started integrating a video format enabling vloggers to publish their content easily.

Vlogging is quite similar to blogging in many aspects. In fact, many bloggers have become vloggers, and many vloggers also have a blog. The main distinction is the presentation of content. Although blogging has a lot of benefits and presents an amazing opportunity for creators to express themselves, vlogging gives an extra dimension to this presentation. Using video enables a more interactive experience and possibility to connect with the vlogger more deeply.
There is a variety of vlog topics and styles. We can differentiate between two main types of vlogs.

Recorded videos

These are the videos that are recorded by the vlogger, usually in a setting that is prepared. This kind of video can also be recorded in public, during events, performances, i.e., in the situation where the vlogger does not prepare the set. The topic and the style of this type of vlog can vary, so there can be many subtypes of recorded videos. Still, the main characteristic and the main advantage of such videos is the full control the vlogger has over the content that is created. Once the content is recorded, the vlogger has the time to edit the video before it is made public.

Live broadcasting

Live broadcasting vlogs are more spontaneous as they are not edited before publishing. Instead, they are broadcast in the moment of recording. A huge benefit of such vlogs is a possibility to broadcast events in real time. Live streaming also supports community interaction through live chat that allows an opportunity to involve the viewers in the moment of broadcasting. This could also be a drawback because there is no room for errors. The content cannot be edited later on, like with recorded videos.

Why is vlogging popular?

Many reasons have contributed to such massive popularity of vlogging.

Easy to create

Depending on the content idea and presentation, videos can be quite easy to create, especially live broadcasting vlogs. All you need is your phone, and you are ready to start. Of course, vlogs can involve a more complex setting than that, so extra lights or props can be used. If the video is recorded, video editing software is used to edit the material. Even though the video production can get advanced and complex, vlogging is essentially an easy-to-create type of content. Hence, its popularity and the number of vloggers which is continuously on the rise.

Vlogging is affordable

With no other equipment than your phone and no other software than YouTube, vlogging is a very affordable type of content. You can start vlogging with no budget at all. Just like with blogging, starting with a budget or investment can make a difference later on.

People love videos

Over 70 000 videos are viewed in 1 second on YouTube (Source). The video format is easy to digest, it is easy to view on the go, and it attracts more attention than written content. This is why people love videos.

Visual content performs better – Exploring blogging statistics, you will soon discover that visual content performs better. While most bloggers leverage the use of photos and use them to complement their written content, vlogs can do the same job, if not even better. Vlogs can be an excellent addition to your blog in the form of engaging content, while at the same time blogs can be a useful platform to promote your vlogs. This is how the two complement.

How to use vlogging in business?

Vlogging, like blogging, has opened up so many opportunities for people looking to build an online career. A lot of successful vloggers nowadays started this as a hobby, but have managed to turn this hobby into international fame, career, or online business.
However, if you are a business looking for ways to leverage vlogging in your business, here are some helpful ideas on how you can do so.

Vlog as your company

One way to use this format is to take up vlogging yourself. A couple of things you will have to think about are the following:

• Decide who the vlogger will be – Preferably, it should be one of the founders or team members who have been with the company the longest.
• Type of content you want to feature – Create a content strategy defining exactly what kind of content you want to create for your audience. This will help you coordinate vlogging with overall company goals.
• Vlog consistently – Vlogging helps you create an audience who will follow your activities through vlogs. To make sure you keep your audience engaged and for them to know what to expect, try to vlog consistently.

Benefits of vlogging as your company

This kind of an approach helps you make a connection with the audience. Unlike other ways to interact, such as email or social media profiles, vlogging provides a deeper connection with the audience. They can get to know you personally. You can also include them in the creative process, thus increasing the trust in your brand. Vlogging can help with highlighting your qualities and promoting your business to the online users. Furthermore, you have complete control over the content that is created and shared through a vlog.

Vlogging ideas for a business

If you are all out of ideas on how to use vlogging to promote your business, here are a couple of suggestions:
• Day-in-the-life video
• Follow-me-around video
• Broadcast of a live event (such as store opening, a meeting, a conference that you are hosting, etc.)
• Instructional (how-to) vlog
• An interview vlog
• Q&A video
• Behind the scene vlog

Work with vloggers

The alternative approach is to collaborate with vloggers on projects. The main advantage of this approach is that it requires much less involvement from you in the creative process. You do not need a vlogger, a strategy or equipment to record a vlog. Instead, you find a vlogger who can promote your business on your behalf.

In this case, either you can contact the vlogger to send the details about a possible collaborative project, or you can send products (provide free service) hoping to get the attention of the vlogger and being featured in one of the vlogs.

The first method offers more control over the content and how the product/service is integrated into a vlog. As you discuss the project details, payment can also be one of the points you should focus on. On the other hand, the second method is a more spontaneous. You do not set any conditions, you simply send your products and hope to get a positive review.

Benefits of working with vloggers

The most evident advantage of this kind of vlogging is that you can work with popular vloggers and instantly get noticed by their followers. When starting on your own, you will have to work hard to get that many views. Being promoted by the vloggers can help you a lot with expanding your reach and establishing your brand on the market. To get this kind of recognition, you will have to offer a high-quality product. Since vloggers often enjoy respect among their followers, they will not promote just about anything. Also, some vloggers will feature brands only as part

of a paid promotion, which is something you should plan with your budget when implementing video format in your online marketing.

It is safe to say that vlogging is a format that gives so many opportunities for businesses. From involving the viewers in the creative process to showing a more personalized image of your brand, vlogging is an incredible strategy to use in the online promotion of your business. Explore how it can be implemented, find vloggers you could work with, and make sure you analyze the performance of vlogs to evaluate their role in an overall content marketing strategy.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include the staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training.

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNUGGETS is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.

If you want to explore opportunities these two tactics provide, you could join communities which feature these offers and an opportunity for bloggers and companies to connect.

#1 MyBlogGuest

This is a free community offering blog owners and guest bloggers access to a network that connects them and helps them to increase exposure.

#2 BlogDash

Specialized in blogger outreach, BlogDash is a platform that connects businesses with over 200,000 bloggers, helping them to build a relationship and work together on different projects.

#3 GroupHigh

With blog search engine, list building, and segment tools, this platform provides an opportunity to find bloggers, influencers, and new content.

#4 PostJoint

Connecting marketers who are trying to identify quality blogs, improve their content marketing and reach the new audience, with bloggers who offer fresh content, and are in pursue of a content monetization strategy, this platform represents an easy way for them to meet online.

#5 Blog Engage

Blog Engage is a blogging community where bloggers can submit their blog posts to increase exposure and gain traffic. Building relationships with other bloggers on the platform helps with reaching more people inside the community. There are groups for the members with common interests.

Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be very glad to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include the staff of Dangote Refinery, FCMB, Zenith Bank, and New Horizons Nigeria among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training.

I know you might agree with some of the points that I have raised in this article. You might not agree with some of the issues raised. Let me know your views about the topic discussed. We will appreciate it if you can drop your comment. Thanks in anticipation.

CRMNUGGETS is committed to fact-checking in a fair, transparent and non-partisan manner. Therefore, if you’ve found an error in any of our reports, be it factual, editorial, or an outdated post, please contact us to tell us about it.