Marketing automation and personalization have become common terms used in the marketing industry over the past few years, but what do […]

The Importance Of Email Marketing     Email marketing is when you send marketable email messages to your “email subscriber” contacts. […]

  Here are some of the facts that you need to know about Advanced Targeting in Online Campaign. Observation is […]

There are two distinct forms of targeting; Audience and Contextual. Think of it as the Who and the Where. 1. Audience: Who do you want […]

    In this article, I want to look at how to do Audience Targeting in Video Ads. I will […]

  Here are some of the facts you should understand about Remarketing In Advertising Campaigns.   Remarketing lets you show […]

  This article talks about how to measure URL PageRank. Moz and Ahrefs are popular SEO tool providers who supply […]

In my previous articles, I talked about some of the factors to consider when you need to design e-commerce websites. […]

Customer feedback is invaluable to businesses. Here are some of the ways that you can look for long tail keywords […]

Pay Per Click Advertising is one of the exciting advertising model for Online marketers. Here are some of the benefits […]

Digital marketing is a process that helps businesses connect with potential customers through the use of digital channels.   By […]

There is something that I used to tell people, most especially youth in my dear country Nigeria. Do not believe […]

  Here’s how a no refund policy can cost your business thousands of naira.   According to a judge’s ruling in the […]

  In my previous article, I talked about some of the components of website design. I also talked about some […]

  There are many different types of Artificial Intelligence (AI) in the world today, but they’re all developed to solve […]

  Many people underestimate the importance of writing well, especially in online marketing. If you don’t know how to write […]

  Earlier, I discussed some of the reasons why the Internet has changed how businesses are being done generally. In […]

Web User Experience as outlined by the International Organization for Standardization is a “person’s perceptions and responses resulting from the […]

With great content comes great responsibility and knowing the limits of content will help you plan appropriately and not over-promise and […]

In my previous article, I talked about some of the facts that you need to know about how you should […]