DIGITAL MARKETING

In my previous article, I tried to look at some of the factors that you need to consider when you need to host your website. In this article, I will be looking…

Brands ultimately used Shoppable Instagram Feed for the upliftment of their brand. Keep reading as we have mentioned a few important reasons why you, too, as a brand, must embed…

In my previous article, I talked about some of the facts that you should consider when you are setting up a website.   In this article, I want to look…

In my previous articles, I looked at some of the factors to consider when you need to develop an e-commerce website.   In this article, I want to look at…

Here are some of the SE Expert tips that you can implement if you are just starting out as a new Blogger. #1 Learn and test Learn and gather as…

  Paid search advertising means advertising within search results and only paying when the user clicks on an ad.    It’s priced on the pay per click or PPC model…

In this article, I will be talking about how to measure Video Ads Campaigns. In this article, I will be covering the following:   1. Setting Metrics for Success 2.…

In my previous article, I talked about some of the ways that you can generate leads through Influencers.   In this article, I want to look at some of the…

There are certain components that contribute to writing and designing effective emails.    Here we will explore six main components of effective emails: the audience, subject line, copy, design, call…

  Chatbots are quickly becoming an important marketing tool in the digital space, with companies like Facebook and Twitter rolling out their versions of chatbot technology.   These tools can…

  In my previous article, I talked about some of the facts that you need to know about some of the elements of a good website design. In this article, I…

  There are many websites and blogs that are created daily across the globe. The truth of the matter is not all websites that survive their first year.   I know…

Marketing automation and personalization have become common terms used in the marketing industry over the past few years, but what do they mean? Do you need these tools to be successful…

The Importance Of Email Marketing     Email marketing is when you send marketable email messages to your “email subscriber” contacts. Who has signed up to your email list and given…

  Here are some of the facts that you need to know about Advanced Targeting in Online Campaign. Observation is an optional feature recommended for advanced advertisers.     Use…

There are two distinct forms of targeting; Audience and Contextual. Think of it as the Who and the Where. 1. Audience: Who do you want to show your ad to? Contextual: Where do you want your ad…

    In this article, I want to look at how to do Audience Targeting in Video Ads. I will be looking at targeting and bidding options and how we…

  Here are some of the facts you should understand about Remarketing In Advertising Campaigns.   Remarketing lets you show ads to people who have previously visited your website, watched…

  This article talks about how to measure URL PageRank. Moz and Ahrefs are popular SEO tool providers who supply metrics that mimic how PageRank may be calculated and estimates…

In my previous articles, I talked about some of the factors to consider when you need to design e-commerce websites. In this article, I want to look at the five…