How Blogs Can Complement Websites: A Practical Guide.

How Blogs Can Complement Websites: A Practical Guide.

July 11, 2023 Adeniyi Salau 0

  How Blogs Can Complement Websites: A Practical Guide.     As you will find out later on, blogging brings many benefits to a business. One of the main reasons for blogging as a business is to provide more information to your potential customers. The company website provides information to […]

Threads

10 Amazing Facts About Threads, The New Twitter-Like App

July 11, 2023 Adeniyi Salau 0

  On Wednesday, American business magnate and owner of Facebook and Instagram, Mark Zuckerberg, launched a new Twitter-like app called Threads. Instagram’s Threads app, which went live on Apple and Android app stores in 100 countries on Wednesday, will enable users to sign up straight from their Instagram accounts. According […]

Display Campaign Performance

Ways of Reporting Display Campaign Performance

June 25, 2023 Adeniyi Salau 0

  You can report on Display campaign performance by utilizing pre-defined Display reports for Audience and Topic: 1. Navigate to the reporting tab at the top right of the AdWords interface 2. Select Predefined reports (formerly Dimensions) 3. Select Display Topic/Audience 4. Filter reports by Campaign/AdGroup or any of your […]

Interface

Correct Ways Of Analysing Performance Within Google Ads Interface

June 25, 2023 Adeniyi Salau 0

You can analyze performance within the Google Ads interface with custom combinations of columns, targeting and ads tabs. Add columns to review the performance of your Display campaigns: Performance: Impressions, clicks, CPM, cost Viewability: Viewable impressions, avg. viewable CPM, viewable rate Conversions: Conversions, cross-device conversions, view-through-conversion Competitive metrics: Display impression share […]

E-commerce Statistics For Digital Marketers

Interesting E-commerce Statistics For Digital Marketers

June 25, 2023 Adeniyi Salau 0

  Getting started with e-commerce is a process that requires learning about different aspects that influence setting up and running an e-commerce website.   It is also helpful to have in mind the e-commerce statistics that provide a glimpse into the importance of this industry and the trends that are […]