The above question has been a common question among bloggers and this post will you improve your blog. Keep reading…
If you want to drive more traffic to your blog and increase your visibility, you’re going to need to ensure that you aren’t leaving anything on the table. You’ll want to maximize every single opportunity that you can, which means looking at different ways that you can drive traffic from multiple sources.
Here are six great methods that you can use today to help drive traffic to your blog and increase your online presence.
#1. Write Great Content
The number one thing you can do today to increase your traffic is simply published great content. If you’re interested in driving a lot of organic traffic, focus on consistently publishing great content that people want to read and share.
This will make it easier for search engines to find your site and rank it highly for relevant terms. It will also make it easier for other bloggers to share your content with their readers, which can lead to more referral traffic.
#2. Create Quality Backlinks
You’ve got a great piece of content and it’s on a topic that people want to read about, but no one knows it exists yet. The only way they’re going to find out is if you can get quality backlinks pointing at your site.
Don’t just ask anyone either, find credible sites in your industry or niche and make sure you exchange links with them. If you don’t know how to do that, use an SEO tool like Ahrefs to analyze their link profile first. It will show you what kind of anchor text they are using for their backlinks.
Then, simply replicate their process by making your relevant links with similar anchor texts so that Google sees you as someone who shares information rather than someone trying to game its system.
#3. Share on Social Media, Comment on Other Blogs
The best way to drive a ton of traffic is by commenting on other blogs, as well as sharing on social media. Since you’re adding value and giving away information for free, people will start following you and driving even more traffic back to your site. The key here is linking back to original content with contextual links.
If someone asks a question in their post, answer it directly in your comment. If they link to an outside resource, use that link when referencing it in your comment. This helps create a natural flow of traffic from one post to another that drives targeted visitors back to your website.
#4. Ask For Feedback
If you know someone who reads or writes for a living, ask them for feedback on your writing. Specifically, ask if there’s anything that sounds awkward or is difficult to read.
Sometimes it can be hard to see our own mistakes and find flaws in our writing without another person’s perspective. If you feel comfortable doing so, ask them if they have any suggestions on how you could make it better.
You may even consider sending them an entire draft of something you’re working on rather than just asking for feedback from one specific piece. The more eyes you get looking at your work, the more likely it will be improved before publishing.
#5. Participate in a Community or Network of Bloggers
One of the best ways to increase your exposure on Google is by participating in a community or network of bloggers. There are tons of these out there; blogging has become an integral part of internet culture over recent years, so finding one that fits you is pretty simple.
Once you’ve got that down, it’s just a matter of sharing links and commenting frequently on others’ blogs (Just make sure you read their posts before leaving comments!)
By being active within these communities, you can build relationships with other bloggers who will share your content, and maybe even link back to it, helping you get more exposure from search engines.
#6. SEO (Search Engine Optimization)
Although Google is less dependent on keywords in rankings than it used to be, having a site filled with words and phrases that people are likely to search for will still give you an edge over those who lack a keyword strategy.
SEO isn’t just about stuffing as many keywords into your pages as possible, though, it’s also about choosing carefully what words and phrases you target, and how those words and phrases appear on your page.
For example, How to make money blogging may have more traffic potential than Blogging for profit tips. Your goal should be to make sure that every page of your website has at least one or two keywords or keyphrases in it somewhere; otherwise, you might find yourself getting lost in the shuffle when it comes time for search engines to do their thing.
You can use tools like Google AdWords Keyword Planner to research which keywords and keyphrases are most popular among searchers.
These are obviously the free ways to drive traffic to your blog. Slow and steady wins the raise
Why My Blog is Not Getting Traffic?
To understand why Google might not be sending you as much traffic as you’d like, let’s first talk about why Google likes a site.
For example, if a lot of other sites link to yours (the linking concept is called link popularity), or if a lot of people read and share content on yours regularly (called engagement), then that tells Google that yours is a popular and engaging site, so it will send more visitors to you.
If none of these things are happening for you, then there are a few reasons why. You could have chosen an unpopular topic for your website—if no one cares about what you’re writing about, they won’t go to your site and tell their friends either.
Or maybe you don’t have any quality content—if readers can’t find anything useful when they get to your site, they won’t come back again.
What is Good Traffic For a Blog?
Various metrics can be used to determine whether or not a website is popular, and how much traffic it has. One of these metrics is Google PageRank, which uses a scale of 1–10 to measure how important a site is.
The higher a site’s PageRank score, the more likely it will appear in search results. However, there are many factors involved in determining how high a site appears on search engine result pages (SERPs).
For example, how often people link to you from other sites—known as backlinks—is an important factor. In addition, how popular your topic is can also affect how high you rank on SERPs.
This is why choosing a niche for your website can help increase its popularity; if you choose a highly-popular niche, chances are that more people will be searching for information related to your site than if you chose a less-popular niche.
Finally, how frequently new content is added to your site can influence how well it ranks on SERPs; Google likes sites with fresh content because they tend to have higher visitor engagement rates than those without new content.
Blog Traffic Checker
There are a lot of different tools that will allow you to check statistics on your website, but one of my favourites is Google Analytics.
You can use it to see where people are coming from when they click on your links, what they’re searching for in search engines, how much time they spend on each page, and which pages convert most effectively (i.e., what action do they take after reading that particular page).
These are important factors to consider when trying to increase your visitors. The more you know about how people interact with your site, the better equipped you’ll be to make changes that improve performance.
Action Point
PS: If you would like to have an online course on any of the courses that you found on this blog, I will be glad to do that on an individual and corporate level, I will be thrilled to do that because I have trained several individuals and groups and they are doing well in their various fields of endeavour. Some of those that I have trained include staff of Dangote Refinery, FCMB, Zenith Bank, New Horizons Nigeria, and Phillips Consulting among others. Please come on Whatsapp and let’s talk about your training. You can reach me on Whatsapp HERE. Please note that I will be using Microsoft Team to facilitate the training.
I know you might agree with some of the points raised in this article. You might disagree with some of the issues raised. Let me know your views about the topic discussed. We would appreciate it if you can drop your comment. Thanks in anticipation.
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