Earlier, I have discussed some of the reasons why internet gas changed how businesses are being done generally. In this article, I want to look at
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Can You See Who Clicked on Your Instagram Link?
Instagram is one of the most popular social media platforms, and it has become an effective way for businesses and influencers to reach their target audiences.
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Marketing Strategy For Lead Funnels: Ways Of Getting The Right Leads
In my previous article, I talked about some of the ways that you can identify the correct product influencers for your products. In this article, I want
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How To Create Keyword Lists To Drive Business Objectives
Here are some of the facts that you need to consider when you are to Create Keyword Lists To Drive Business Objectives: Consider creating lists around the
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Meta Tags For SEO: Why They Are Important (+Examples)
It’s a medium weight on-page SEO signal although it doesn’t have a direct impact to higher rankings. It plays a big role in enticing the user
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URL For SEO: Why They Are Important (+Examples)
This article talks about some of the reasons why URL are important for SEO. It’s a lightweight on-page SEO signal They are seen in the search results
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SEO Action Plan For Content Writing: An Analysis (+Examples)
Open Google Search Console (if you have access to it), check the crawl errors report to see if you can see any site or URL errors. If there
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On-Page Optimization For SEO: How To Optimise Website For SEO (+Examples)
In the old days, many approached on-page optimization as simply keyword stuffing; that is, you mention the keywords you would like to rank for as many
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Google Search Console For SEO: Why It Should Be Used
Anyone with a website! From generalist to specialist, from newbie to advanced, Search Console can help you. Here are some of the reasons why a Content Creator
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3 Types Of Search Engine Optimization: Secrets To Ranking Higher (+Examples)
In this article, I want to highlight the three types of search engine optimization. Follow me as we are going to look at that together in this
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Off-Page Optimization In SEO: The Facts You Should Know (+Examples)
At its heart, off-page optimization in SEO is about building backlinks to your website and this practice is also known as link building. We do this because
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Search Engines: What You Should Know (+Examples)
In this article, I will try as much as possible all that you need to know about search engines. So, whether you are a content writer or
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Google Ads Metrics: How To Maximise It For Proper Ranking
Campaign KPIs should reflect your business goals and how they can be achieved online. Use a metric value to determine what success looks like, this is your
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Video And Display Advertising: Ways Of Increasing Youtube Conversion
Video and Display are awareness generating digital channels that combine the science and precision of online audience targeting with the emotional engagement of audio/video and creative visual
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Bidding Process For Video Ads: How To Get The Right Bargain
In this article, I want to talk more about what you need to know about the bidding process for Video Ads. With your targeting in place, we
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Advertising Buying Mechanism For Google Ads: A Tutorial (+Examples)
In this article, I will be talking about the advertising buying mechanism for Google Ads. There are three display buying mechanisms to remember when planning activity, including
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Setting Up YouTube Channel: A Step By Step Guide
In this article, I will cover the process of setting up a YouTube channel, uploading a video to your channel, managing your video details, and measuring the
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Creating A YouTube Video Campaign: A Guide (+Examples)
In this article, I want to talk about how to create a Youtube Video Campaign. To begin advertising on YouTube, link your YouTube channel to Google Ads.
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Advanced Targeting For Video Ads: How To Use Target To Boost Ranking
In this article, I will be talking about how to do Advanced Targeting for Video Ads. Observation is an optional feature recommended for advanced advertisers.
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Remarketing For Video Ads: How To Persist In Audience Conversion
Remarketing For Video Ads: How To Persist In Audience Conversion Remarketing lets you show ads to people who have previously visited your website,