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The Indian Institute of Management Calcutta (IIMC) is a prestigious institution that offers a range of executive programs to help professionals improve their skills and advance their careers. One such program is the Executive Programme on Digital and Social Media Marketing Strategy. This program is designed to enable high-potential professionals to gain a deeper understanding of digital marketing analytics and develop capabilities around the critical levers of digital marketing strategy.

The Executive Programme on Digital and Social Media Marketing Strategy is a comprehensive course that covers a wide range of topics related to digital marketing. Participants will learn about the latest trends and best practices in digital marketing, including social media marketing, search engine optimization, content marketing, and email marketing. They will also learn how to develop effective digital marketing strategies that can help their organizations achieve their business goals.

The course is taught by expert faculty members from IIMC who have extensive experience in the field of digital marketing. Participants will have the opportunity to interact with these faculty members and learn from their expertise. They will also have the opportunity to network with other professionals in the field and share their own experiences and insights.

Does IIM have a digital marketing course?

Yes, the Indian Institute of Management Calcutta (IIM Calcutta) offers a range of executive programmes in digital marketing.

A popular course offered by IIM Calcutta is the Certificate Programme in Digital Marketing (CPDM). This six-month programme is offered by IIM Raipur and is designed to provide students with a comprehensive understanding of digital marketing strategies and tactics. The programme includes online classes, live projects, and case studies.

This program is highly respected in the industry and are designed to help professionals advance their careers in digital marketing. They cover a wide range of topics, including digital marketing analytics, social media marketing, search engine optimization (SEO), search engine marketing (SEM), content marketing, and more.

IIM Calcutta is a great place to learn about digital marketing in India. The institute offers a range of executive programmes that are designed to help professionals gain a deeper understanding of digital marketing analytics and develop capabilities around the critical levers of digital marketing strategy.

What is the cost of IIM digital marketing course?

The total cost of Digital Marketing courses at IIMs usually falls within the range of INR 50,000 to INR 3 lakhs. This fee includes the cost of all academic material, access to online resources, and examinations.

It is important to note that this fee does not include the cost of travel, accommodation, or any other personal expenses incurred during the course. Additionally, the fee is subject to change and it is recommended to check the official IIM Calcutta website for the most up-to-date information.

While the cost of the course may seem high, it is important to consider the long-term benefits of obtaining a certification from a prestigious institution like IIM Calcutta. The EPDSMMS course is designed to provide participants with a comprehensive understanding of digital marketing and social media strategy, with a focus on developing critical thinking and problem-solving skills.

Moreover, the course is taught by experienced faculty members and industry experts, who provide practical insights and real-world examples to enhance the learning experience. This, in turn, can lead to better job opportunities and higher salaries in the field of digital marketing.

Overall, while the cost of the IIM digital marketing course may be a significant investment, it can provide valuable returns in terms of knowledge, skills, and career advancement.

Which IIM is best for MBA in digital marketing?

When it comes to choosing the best IIM for MBA in digital marketing, there are a few factors to consider. The Indian Institutes of Management (IIMs) are among the top B-schools in India, and they offer a variety of courses in management, including digital marketing. However, not all IIMs are created equal, and some are better than others when it comes to digital marketing.

One of the top IIMs for digital marketing is IIM Calcutta. They offer an Executive Programme on Digital and Social Media Marketing Strategy, which is designed for professionals who want to gain a deeper understanding of digital marketing analytics and develop capabilities around the critical levers of digital marketing strategy. The program is taught by experienced faculty members who have extensive experience in the field of digital marketing.

Another IIM that is known for its digital marketing course is IIM Bangalore. They offer a course on Marketing and Digital Marketing, which covers a wide range of topics such as brand management, consumer behavior, and digital marketing. The course is taught by a team of experienced faculty members who have a deep understanding of the latest trends and best practices in digital marketing.

IIM Ahmedabad is also a top choice for MBA in digital marketing. They offer a course on Marketing Management, which covers a wide range of topics such as market research, product management, and digital marketing. The course is taught by experienced faculty members who have a deep understanding of the latest trends and best practices in digital marketing.

Overall, when it comes to choosing the best IIM for MBA in digital marketing, it is important to consider factors such as the quality of faculty, the curriculum, and the reputation of the institute.

Free Digital Marketing Course from IIM Calcutta

IIM Calcutta offers a free online course on Digital Marketing through the edX platform. The course is designed for beginners and professionals who want to learn about the basics of digital marketing. The course content is structured to provide a comprehensive understanding of the digital marketing landscape.

The course is divided into six modules, covering topics such as search engine optimization (SEO), social media marketing, email marketing, content marketing, and mobile marketing. The course also includes case studies and practical exercises to help students apply the concepts learned.

The course is self-paced, which means that students can complete the course at their own pace. The course also includes a certificate of completion, which can be added to the student’s LinkedIn profile.

In conclusion, the free digital marketing course from IIM Calcutta is an excellent resource for anyone who wants to learn about digital marketing. The course provides a comprehensive understanding of the digital marketing landscape and is taught by an experienced marketing professional.

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