The internet has changed people’s lives in numerous ways. From the way we look for information to the way we buy things. Nothing can stop the fast development of this immersion into the new technologies that we have now reached the point where we can no longer even imagine our lives without the internet….
In my previous article, I have talked about some of the basics that you need to know about the IT Infrastructure Library. In this article, I want to look at some of the differences between ITIL V3 and ITIL 4. Follow me as we are going to look at that together in this article….
In my previous article, I have written about customer relationship management. In this article, I want to talk about some of the unknown facts about Customer relationships and technology. Follow me as we will look at that together in this article. OBJECTIVES OF THIS ARTICLE At the end of this lesson, readers should…
Components Of Customer Relationship Management: What Sets CCEs Apart In my previous article , I have looked at all that you need to know about the branches of customer relationship management . In this article, I want to look at all that you need to know about CRM Solution Map. Follow me as…
In my previous article, I have looked at some of the differences between ITIL Version 3 and ITIL 4. I. In this article, I want to look at what you need to know about Service Relationships in ITIL 5. Follow me as we will look at that together in this article. Service…
Influencer marketing, or influence marketing, is a part of online marketing focused on using the influence of particular individuals for the purpose of online promotion. Influencers are individuals who enjoy great respect and trust from their followers, and they are in the position to affect their opinion and their buying habits. This influence…
Develop Project Charter belongs to the Initiating Process Group. This has to do with the process of developing a document that formally authorizes the existence of a project and provides the project manager with the authority to apply organizational resources to project activities. The key benefit of this process are that it provides…
FedEx is a multinational courier delivery service that has been in operation for over 50 years. The company has a reputation for providing reliable and efficient delivery services to customers around the world. In an effort to improve its customer services, FedEx has launched an online survey platform, fedex.com/welisten, where customers can share their feedback…
CRM (Customer Relationship Management) is a term that has been around for decades, but it’s still a mystery to many businesses. Even though CRM systems promise to streamline sales processes, improve customer relationships, and increase revenue, many companies struggle to adopt them successfully. According to Gartner analyst Robert Blaisdell, “CRM…
CX value realization is a critical aspect of customer experience management (CXM). It is about ensuring that the value of a product or service is realized by the customer, and that it is aligned with their expectations. The process involves measuring and reiterating the ongoing value that the product or service delivers, and ensuring…
Patch management is related to vulnerability management. Vulnerabilities frequently appear in critical client, server, and networking device operating systems and firmware. Application software, especially internet applications and frameworks like Acrobat, Flash, and Java, also are frequently discovered to have vulnerabilities. Patch management involves all aspects of software patching, including identifying required patches, acquiring, distributing,…
Hacking started in the 1960s with phone freaking, or phreaking, which refers to using various audio frequencies to manipulate phone systems. At that time, telephone switches used various tones, or tone dialling, to indicate different functions. Early threat actors realized that by mimicking a tone using a whistle, they could exploit the phone…
An email has become one of the powerful tools of communication among marketers and non-marketers alike. With the coming of mobile phones, it has become so easy for people to carry their email along anywhere they go. That is why it has become prey in the hand of hackers. They know that people…
If there is one thing that has revolutionised how business is being done worldwide, it is the coming of the Internet. With the coming of the internet into the business landscape, it is now possible for organisations to do business beyond their immediate environment. Many businesses today are also able to attract…
CRM is the science of evolving a customer-centered organisation. It is aimed at making sure that customers’ needs are met irrespective of the channel that they have chosen to relate with the organization. This will ensure that both customers and other stakeholders involved in their satisfaction are fulfilled at the end of the day….
Analysing Customer Lifetime Value In CRM Customer Lifetime Value (CLV) is the expected net profit a customer will contribute to your business as long as the customer remains a customer. This also shows how profitable the organisation will be in the future. Role of Technology When an organisation needs to deploy a…
A Customer-Centric Enterprise (CCE) is an organisation that has resolved to do business from customers’ perspective. In this kind of organisation, profit is not their main motive of establishing business, they first resolve to satisfy customers’ needs which will in turn generate profits more than they expected. That is why CRM scholars have agreed that…
When we talk of touch points, we are taking about different ways through which customers can have access to an organization. In many forward looking organizations today gone are those days that customers cannot have access to their accounts or transact business with an organization unless they physically enter the branch offices or relate with…
When we talk about dimensions of customer service, it is a concept that helps us to understand that customers rate the level of services provided by any organisation in two dimensions. We are going to take a closer look at these dimensions in order to have a good grasp of it. Procedural Dimension: This…
Understanding The Customer In CRM OBJECTIVES OF THIS ARTICLE At the end of this lesson, readers should be able to understand: · who a customer is, · what is means to treat customers as a king · the act of knowing your customers and the relationship that they keep, which can help…