Earlier, I have discussed some of the reasons why internet gas changed how businesses are being done generally. In...
In my previous article, I have discussed some of the ways that the internet can contribute to internet marketing...
RCCG SOD Year 1: Part Four. Know Yourself. Now you know you are important to God, that you count...
RCCG SOD Year One. Know Yourself. Part 3 We have already told you that you are important to God....
In many of my previous articles, I have talked about some of the reasons why you need to have...
Social media apps are considered one of the best ways to get the attention of your target audience. Businesses need...
In my previous articles, I have talked about some of the benefits of web analytics to website owners and advertisers....
CRM is the science of evolving a customer-centered organisation. It is aimed at making sure that customers’ needs are...
Analysing Customer Lifetime Value In CRM Customer Lifetime Value (CLV) is the expected net profit a customer will...
A Customer-Centric Enterprise (CCE) is an organisation that has resolved to do business from customers’ perspective. In this kind of...
When we talk of touch points, we are taking about different ways through which customers can have access to an...
When we talk about dimensions of customer service, it is a concept that helps us to understand that customers rate...
Understanding The Customer In CRM OBJECTIVES OF THIS ARTICLE At the end of this lesson, readers should...
It has much to do with talking to your customers and customers talking to you and among one another...
According to Longman Dictionary of Contemporary English, the internet is a computer system that allows millions of computer users around...
We will also talk about what you need to know about your profitable customers. When we talk about...
Customer Centricity has much to do with the desire of an organization to put customers first in whatever thing they...
Introduction In the previous chapter, we talk about the brand promise which has much to do with what consumers should...
OBJECTIVES OF THIS ARTICLE In this article, we want to look at: · The...
Definition A customer is loyal if he continues to buy a particular product, or service after the first purchase....