In many of my previous articles, I have discussed it that you need to make sure that you backup your data. When you do data backup, you are protecting your data from eventual loss. Having a data backup will ensure that you are able to quickly restore your data if […]
In my previous articles, I have talked about all that you need to know about Home Networks. In this article, I want to look at all that you need to know about Common Threats to Wireless networks. Follow me as we are going to look at that together in […]
In my previous article, I have talked about some of the facts that you need to know about computer network security generally. In this article, I want to throw more light on how to fo Window Easy Transfer on Windows Operating System. Follow me as we will look at that […]
When it comes to the process of connecting two or more computers together, there are some risks that are associated with it which you have to be aware of. I want to talk about ten different types of such risks in this article. Follow me as we are going to […]
A firewall is a part of the computer system or network that is designed to block unauthorised access from devices. In this article, I want to talk about some of the ways to use firewalls and virus for device protection. Follow me as we are going to look at that […]
User Experience and User Interface are important to website optimization to provide a better website that gives users the information they need when they need it. Influence of web design on UX: how bad design can create a bad user experience, even if the website is useful and […]
The principles of UX and UI In Web Design Some of The principles of UX and UI are: #1 Accessibility Ensuring that the website is easy to use for any user, including vision or mobility impaired users. This should follow w3 guidelines (referenced below) but also follow […]
Here are some of the benefits of UX and UI in Blogging: #1 More traffic to your website The easier a site is to use and navigate, the more it’s likely to be shown to users in search engine results and the more its content will be shared […]
In this article, I want to talk more about what you need to know about the bidding process in Video Ads. With your targeting in place, we can now plan our bidding strategy. There are three bidding approaches available on the GDN: Default bids: If […]
There are a number of metrics available to see if your Display campaign is successful or not. These include: Impressions: An impression is counted each time your ad is shown on a Google partner website or on YouTube Clicks: A click is counted every time someone clicks […]
To add Topic targeting to your campaigns, begin in the same way you started adding targeting to your Ad groups. 1. First, choose the Topics tab below Audiences and Demographics. 2. Click the pencil icon to add targeting. 3. From the drop-down menu, select “Add topics”. 4. Choose […]
The steps are much the same for Video Discovery ads, until the point you choose your ad format. For Video Discovery ads: You must choose a thumbnail for your ad – think about how this will serve as the ‘teaser’ for your ad on the networks that […]
Here are some of the facts that you need to know about Advanced Targeting in Online Campaign. Observation is an optional feature recommended for advanced advertisers. Use observations to get reports on certain criteria without restricting the reach of your ad group. This means that observations won’t […]
In this article, I want to look at how to do Audience Targeting in Video Ads. I will be looking at targeting and bidding options and how we can use them to run the most efficient campaigns possible. In particular, we will look at: 1. On-Point Targeting 2. […]
In the old days, many approached on-page optimization as simply keyword stuffing; that is, you mention the keywords you would like to rank for as many times within the content as possible. This made for a bad user and reading experience. These days on-page optimization includes smart keyword […]
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